Pioneer
With a heritage that traces as far back as 1878, Pioneer is a household name here in Cumbria and south Scotland. Pioneer Foodstore operates across three retail sites, Fisher Street in the centre of Carlisle, Harrington and the large Rosehill store and coffee lounge. Pioneer pride itself on providing quality, locally sourced produce and a service that’s as friendly as it is professional.
The Challenge
Following on from the success of last year's Christmas brochure, we were delighted to partner with Pioneer for a second year. Last year, we created a strong identity for the Christmas brochure, combining a rich colour palette with mouth-watering food photography.
We were tasked with designing a new brochure for 2022, with a fresh take on the established festive brand.
What We Did
Our creative design team worked closely with the client to produce a refreshed layout. Using content and images supplied by the client, we came up with an exciting yet informative product brochure that is sure to get readers excited for Christmas.
We suggested a silver hot foil for the 'A Taste of Christmas' title on the front cover, to give it an extra festive touch for 2022. We also included a perforated tear-off order form, collection card and sequential numbering, which was an intricate job for our print production team at Penrith.
The Outcome
We printed the Christmas brochure on uncoated paper stock, which adds an extra luxurious feel to the book. Finished off with the silver hot foil typography on the front cover, we delivered another eye-catching ‘A Taste of Christmas’ for Pioneer Foodstore.
You can pick up your copy in stores now. Learn more about our print and design services, and get in touch with us today for a quote on your next project.
