Together with a heritage of more than 300 years, this partnership creates synergies between James Cropper’s paper manufacturing and Reeds printing operation. In doing so, Cumbrian businesses will be offered an important means of overcoming the growth and proliferation of bacteria and enveloped viruses on porous paper surfaces. Suitable for a wide range of uses, this porcelain white, uncoated paper with PaperGard protection is available in 100, 250 and 350 gms, with Reeds now able to exclusively offer their customers an ability to print and brand directly on to this.
Given that restaurants, hotels, cafes, and pubs have their eyes on reopening, providing a safe alternative and more efficient solution to wiping down menus looks like an attractive option. It is anticipated that the use of this innovative self-sanitising paper will be in high demand as the country prepares to return to some degree of normality. It is set to become a profoundly important resource for establishments requiring multi-use paper – from the hospitality sector to care homes, doctors’ surgeries, or schools, for example.
Commenting on what this will mean to tourism and hospitality businesses across Cumbria Gill Haigh, Managing Director of Cumbrian Tourism, said:
“This collaboration will be of enormous benefit to so many businesses across our region, helping to provide much needed reassurance to customers. Obviously, it has been an incredibly difficult year for hospitality and tourism. As such, innovative partnerships such as this are most welcomed, which can really help enable these industries to pick themselves back up again and begin to thrive once more.”
Gill Haigh, Managing Director of Cumbrian Tourism
