As part of the H&H Group which includes the UK’s leading Borderway Mart centres, Reeds has developed a unique understanding of the agricultural sector, and the new LAA website is a perfect example of their ability to bring the latest technology together with design and imagery that fully engages with the LAA’s membership and customer base.
The Livestock Auctioneers Association Limited (LAA) is the national representative organisation for livestock markets & auctioneers’ in England & Wales who provide vital market hubs for livestock farmers, breeders and meat suppliers to sell and buy cattle and sheep across the UK.
The new website has been designed to provide member organisations with clear and easy access to essential best practice and compliance information, and the LAA’s support and guidance in the development of a strong and growing industry.
Even more importantly, it also includes a major new independent platform for the monitoring and reporting of market data and prices across the UK, a critical service for auctioneers, farmers and buyers for which the LAA has taken responsibility from the Agriculture and Horticulture Development Board (AHDB).
The LAA market platform will provide consumers with even greater access to timely information and regularly updated prices, helping the industry to benchmark against the latest market trends, and the technological expertise behind the platform is fundamental to the success of the new website, says LAA Development Officer Zanna Dennis.
